{"id":3096,"date":"2019-02-27T18:46:18","date_gmt":"2019-02-27T18:46:18","guid":{"rendered":"https:\/\/miklostv.com\/new\/2019\/02\/27\/gepvasarlasi-lazban-egnek-a-kkv-k\/"},"modified":"2019-02-27T18:46:18","modified_gmt":"2019-02-27T18:46:18","slug":"gepvasarlasi-lazban-egnek-a-kkv-k","status":"publish","type":"post","link":"https:\/\/miklostv.com\/new\/2019\/02\/27\/gepvasarlasi-lazban-egnek-a-kkv-k\/","title":{"rendered":"G\u00c9PV\u00c1S\u00c1RL\u00c1SI L\u00c1ZBAN \u00c9GNEK A KKV-K"},"content":{"rendered":"

Budapest, 2019. febru\u00e1r 27. \u2013 Az el\u0151z\u0151 negyed\u00e9vi meging\u00e1st k\u00f6vet\u0151en megugrott a kkv-k beruh\u00e1z\u00e1si hajland\u00f3s\u00e1ga, jelenleg a c\u00e9gek 78%-a tervez valamilyen fejleszt\u00e9st \u2013 der\u00fcl ki a K&H kkv bizalmi index legut\u00f3bbi adataib\u00f3l. A c\u00e9lokat tekintve soha ennyien nem k\u00e9sz\u00fcltek m\u00e9g a g\u00e9pek, berendez\u00e9sek beszerz\u00e9s\u00e9re, megel\u0151zve ezzel a sok\u00e1ig \u00e9len \u00e1ll\u00f3 informatikai fejleszt\u00e9seket. Id\u00e9n az iparban \u00e9s a kisv\u00e1llalkoz\u00e1sokn\u00e1l v\u00e1rhat\u00f3 a legt\u00f6bb fejleszt\u00e9s, emellett szektor szinten er\u0151s\u00f6d\u00f6tt a v\u00e1llalatalap\u00edt\u00e1si kedv. <\/strong><\/p>\n

Beruh\u00e1z\u00e1si boom v\u00e1rhat\u00f3 id\u00e9n a hazai kkv-k k\u00f6r\u00e9ben. A K&H kkv bizalmi index<\/strong> felm\u00e9r\u00e9s eredm\u00e9nye szerint az el\u0151z\u0151 negyed\u00e9vben t\u00f6rt\u00e9nt es\u00e9st k\u00f6vet\u0151en visszakorrig\u00e1lt a v\u00e1llalkoz\u00e1sok beruh\u00e1z\u00e1si hajland\u00f3s\u00e1ga a kor\u00e1bbi magas szintre. \u201eJelenleg t\u00edzb\u0151l k\u00f6zel nyolc (78%) v\u00e1llalkoz\u00e1s tervez valamilyen fejleszt\u00e9st id\u00e9n, ami az el\u0151z\u0151 negyed\u00e9vhez (72%) k\u00e9pest jelent\u0151s ugr\u00e1s, r\u00e1ad\u00e1sul ezzel m\u00e1r tart\u00f3san egy \u00e9ve 70% felett van a beruh\u00e1z\u00e1sban gondolkod\u00f3 c\u00e9gek ar\u00e1nya, amire legut\u00f3bb 2006-ban volt p\u00e9lda\u201d \u2013 mondta el Kov\u00e1cs Viktor Zolt\u00e1n, a K&H kkv szegmens marketing vezet\u0151je<\/strong>.<\/p>\n

id\u0151szer\u0171v\u00e9 v\u00e1lt a g\u00e9pek, berendez\u00e9sek korszer\u0171s\u00edt\u00e9se<\/strong><\/p>\n

A c\u00e9lokat tekintve kiss\u00e9 \u00e1trendez\u0151d\u00f6tt a sorrend, de \u00f6sszess\u00e9g\u00e9ben a top 3 fejlesztend\u0151 ter\u00fclet nem v\u00e1ltozott. Jelenleg a g\u00e9pek, berendez\u00e9sek korszer\u0171s\u00edt\u00e9s\u00e9re f\u00f3kusz\u00e1lnak legink\u00e1bb a c\u00e9gek, 44%-uk tervezi id\u00e9n ilyen beruh\u00e1z\u00e1st, ami az index t\u00f6rt\u00e9net\u00e9ben az eddigi legmagasabb ar\u00e1ny. Az eddig \u00e9len \u00e1ll\u00f3 informatikai beruh\u00e1z\u00e1sok a dobog\u00f3 m\u00e1sodik fok\u00e1ra cs\u00fasztak vissza (36%), mik\u00f6zben a g\u00e9pj\u00e1rm\u0171park korszer\u0171s\u00edt\u00e9se (26%) stabilan tartja harmadik hely\u00e9t.<\/p>\n

ipari beruh\u00e1z\u00e1sokban d\u00fask\u00e1lhatunk id\u00e9n<\/strong><\/p>\n

\"kkv.jpg\"A k\u00fcl\u00f6nb\u00f6z\u0151 \u00e1gazatokat tekintve viszonylag egys\u00e9ges k\u00e9pet mutat a szektor. Az ipari, mez\u0151gazdas\u00e1gi \u00e9s szolg\u00e1ltat\u00f3 c\u00e9gek k\u00f6zel azonos ar\u00e1nyban terveznek fejleszteni id\u00e9n (86%, 82% \u00e9s 79%), mik\u00f6zben a kereskedelemben enn\u00e9l visszafogottabb beruh\u00e1z\u00e1si sz\u00e1nd\u00e9k l\u00e1that\u00f3 (69%). A c\u00e9g m\u00e9ret\u00e9t tekintve jelenleg a kisv\u00e1llalkoz\u00e1sokn\u00e1l sz\u00e1m\u00edthatunk \u00e1tlagon fel\u00fcli ar\u00e1nyban (84%) beruh\u00e1z\u00e1sokra id\u00e9n, de a mikro- \u00e9s k\u00f6z\u00e9pv\u00e1llalkoz\u00e1sokn\u00e1l is er\u0151s a fejleszt\u00e9si hajland\u00f3s\u00e1g (74%-74%).<\/p>\n

er\u0151s\u00f6d\u0151 v\u00e1llalatalap\u00edt\u00e1si sz\u00e1nd\u00e9k<\/strong><\/p>\n

\u201eA kor\u00e1bban jellemz\u0151 1-2% helyett jelenleg a v\u00e1llalkoz\u00e1sok m\u00e1r 4%-a gondolkodik \u00faj c\u00e9g l\u00e9trehoz\u00e1s\u00e1ban. Emellett a piacb\u0151v\u00edt\u00e9si sz\u00e1nd\u00e9k is megfigyelhet\u0151 a hazai v\u00e1llalkoz\u00e1sokn\u00e1l. Hab\u00e1r a t\u00f6bbs\u00e9g (52%) id\u00e9n is az eddig j\u00f3l bev\u00e1lt piacon k\u00edv\u00e1n \u00e9rv\u00e9nyes\u00fclni term\u00e9k\u00e9vel vagy szolg\u00e1ltat\u00e1s\u00e1val, a c\u00e9gek jelent\u0151s r\u00e9sze tervez \u00faj piacokat megh\u00f3d\u00edtani (34%), mik\u00f6zben \u00faj term\u00e9kek kifejleszt\u00e9s\u00e9t is k\u00f6zel minden harmadik c\u00e9g (29%) tervezi id\u00e9n. Mindezek j\u00f3l mutatj\u00e1k a magyar c\u00e9gek er\u0151s\u00f6d\u0151 v\u00e1llalkoz\u00f3 kedv\u00e9t, amit mi is testk\u00f6zelb\u0151l megtapasztalhattunk a C\u00e1p\u00e1k k\u00f6z\u00f6tt \u00fczleti show-ba jelentkez\u0151 v\u00e1llalkoz\u00e1sok mentor\u00e1l\u00e1sa sor\u00e1n. A m\u0171sorban h\u00e9tr\u0151l-h\u00e9tre l\u00e1that\u00f3 c\u00e9gek pedig tov\u00e1bbi \u00f6tleteket \u00e9s b\u00e1tors\u00e1got adhatnak az \u00fajdons\u00e1gra nyitott v\u00e1llalkoz\u00e1soknak\u201d \u2013 mondta el Kov\u00e1cs Viktor Zolt\u00e1n.<\/p>\n

\n

a K&H kkv bizalmi indexr\u0151l<\/strong><\/p>\n

A K&H \u00e9s a GfK Magyarorsz\u00e1gon els\u0151k\u00e9nt kezdte el vizsg\u00e1lni a hazai mikro-, kis- \u00e9s k\u00f6z\u00e9pv\u00e1llalkoz\u00e1sok k\u00f6vetkez\u0151 egy \u00e9vre jellemz\u0151 v\u00e1rakoz\u00e1sait. A 2004 \u00f3ta folyamatosan k\u00e9sz\u00edtett negyed\u00e9ves K&H kkv bizalmi index \u00f6ssze\u00e1ll\u00edt\u00e1sa 400 magyarorsz\u00e1gi sz\u00e9khely\u0171, 2 milli\u00e1rd forint* \u00e9ves \u00e1rbev\u00e9tel alatti t\u00e1rsas\u00e1g \u00fczleti d\u00f6nt\u00e9shoz\u00f3inak megk\u00e9rdez\u00e9s\u00e9vel t\u00f6rt\u00e9nik. A kutat\u00e1s\u00e1ban a v\u00e1llalkoz\u00e1sok gazdas\u00e1gi helyzet\u00e9t legink\u00e1bb befoly\u00e1sol\u00f3 10 gazdas\u00e1gi t\u00e9nyez\u0151t \u00e9s annak v\u00e1rt v\u00e1ltoz\u00e1sait vizsg\u00e1lj\u00e1k: vev\u0151i kapcsolatok, sz\u00e1ll\u00edt\u00f3i kapcsolatok, munkaer\u0151, v\u00e1llalat p\u00e9nz\u00fcgyei, bankok, gazdas\u00e1gpolitika, k\u00f6zterhek, EU, versenyhelyzet, v\u00e1llalati hitelkamatok. A K&H kkv bizalmi index a 10 r\u00e9szindex s\u00falyozott \u00e1tlaga, annak megfelel\u0151en, hogy az egyes t\u00e9nyez\u0151ket mennyire fontosnak \u00edt\u00e9lik a v\u00e1llalkoz\u00e1sok. A legut\u00f3bbi felm\u00e9r\u00e9s 2018. november 19. \u00e9s december 4. k\u00f6z\u00f6tt t\u00f6rt\u00e9nt.<\/p>\n

A kutat\u00e1sban megk\u00e9rdezett v\u00e1llalkoz\u00e1sok m\u00e9ret \u00e9s \u00e1rbev\u00e9tel-kateg\u00f3ria szerint:<\/p>\n

mikrov\u00e1llalkoz\u00e1sok (20 – 100 milli\u00f3 Ft)<\/p>\n

kisv\u00e1llalkoz\u00e1sok (101 – 300 milli\u00f3 Ft)<\/p>\n

k\u00f6z\u00e9pv\u00e1llalkoz\u00e1sok (301 milli\u00f3 Ft – 2 milli\u00e1rd Ft)<\/p>\n

* 2010 els\u0151 negyed\u00e9v\u00e9t megel\u0151z\u0151en 700 milli\u00f3 forint<\/p>\n

\"kendh_logok.jpg\"<\/p>\n<\/blockquote>\n

  <\/p>\n","protected":false},"excerpt":{"rendered":"

Budapest, 2019. febru\u00e1r 27. \u2013 Az el\u0151z\u0151 negyed\u00e9vi meging\u00e1st k\u00f6vet\u0151en megugrott a kkv-k beruh\u00e1z\u00e1si hajland\u00f3s\u00e1ga, jelenleg a c\u00e9gek 78%-a tervez valamilyen fejleszt\u00e9st \u2013 der\u00fcl ki a K&H kkv bizalmi index legut\u00f3bbi adataib\u00f3l. A c\u00e9lokat tekintve soha ennyien nem k\u00e9sz\u00fcltek m\u00e9g a g\u00e9pek, berendez\u00e9sek beszerz\u00e9s\u00e9re, megel\u0151zve ezzel a sok\u00e1ig \u00e9len \u00e1ll\u00f3 informatikai fejleszt\u00e9seket. Id\u00e9n az iparban \u00e9s a kisv\u00e1llalkoz\u00e1sokn\u00e1l v\u00e1rhat\u00f3 a legt\u00f6bb fejleszt\u00e9s, emellett szektor szinten er\u0151s\u00f6d\u00f6tt a v\u00e1llalatalap\u00edt\u00e1si kedv. Beruh\u00e1z\u00e1si boom v\u00e1rhat\u00f3 id\u00e9n a hazai kkv-k k\u00f6r\u00e9ben. A K&H kkv bizalmi index felm\u00e9r\u00e9s eredm\u00e9nye szerint az el\u0151z\u0151 negyed\u00e9vben t\u00f6rt\u00e9nt es\u00e9st…<\/p>\n","protected":false},"author":1,"featured_media":3093,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[50],"tags":[],"class_list":["post-3096","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-varoson-tul"],"gutentor_comment":0,"yoast_head":"\nG\u00c9PV\u00c1S\u00c1RL\u00c1SI L\u00c1ZBAN \u00c9GNEK A KKV-K - Mikl\u00f3s TV<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/miklostv.com\/new\/2019\/02\/27\/gepvasarlasi-lazban-egnek-a-kkv-k\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"G\u00c9PV\u00c1S\u00c1RL\u00c1SI L\u00c1ZBAN \u00c9GNEK A KKV-K - Mikl\u00f3s TV\" \/>\n<meta property=\"og:description\" content=\"Budapest, 2019. febru\u00e1r 27. \u2013 Az el\u0151z\u0151 negyed\u00e9vi meging\u00e1st k\u00f6vet\u0151en megugrott a kkv-k beruh\u00e1z\u00e1si hajland\u00f3s\u00e1ga, jelenleg a c\u00e9gek 78%-a tervez valamilyen fejleszt\u00e9st \u2013 der\u00fcl ki a K&H kkv bizalmi index legut\u00f3bbi adataib\u00f3l. 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